This week at Fretshirt we've been having way too fun with our new mock up system, creating some rather stunning images to use on our social media and eventually here on Fretshirt.com as well.
What? You thought we had special photographs taken of each of our 6,000+ designs, on each type and colour of garment?
No, we don't alas, at that would just take way too much time, no mention being rather wasteful, once you work out just how many individual printed shirts, hoodies and sweatshirts we would need for that. Not to mention baby grows and other items.
Instead - here's a trade "secret" for you - everything is done digitally using a mixture of actual models - mostly members of staff both past and present - and stock images of the blank garments supplied by the manufacturers, onto which our designs can be added.
These templates have been evolving over the nearly decade we've been doing this, and now we are trying out the latest generation of high quality images, in real life settings.
So, what do you think?
Would you have noticed they were mock-ups if I hadn't told you? Go on. Be honest. Would you?
We wouldn't. And we did them. Still, we're not quite sure if we are going to replace all the images here on the main site, as that would take a long time, but we might do.
For now, you can see a few or our tests scattered around this blog, including our, so far, all time fav, of the Star Wars Ugly Sweater design, at the top. (You didn't miss that did you?)
Well, speaking of social media, literally minutes before I started this post, our Facebook Shop went live again and is now configuring itself, so should be ready to use by the time you read this. No, we still don't know what went wrong with it in the first place - & Facebook Tech don't either apparently - but hopefully it's sorted now.
Don't forget that our new lower shipping prices for the USA is still a thing, as you can see from the image below.
Yes, we even ran that through our new mock-up software. Well, why not?
Until we Fret Again.